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This time, Xbox® Nation won’t have to wait.
Responding to the cries of millions of Xbox 360™
owners, Microsoft Corp. and Rockstar Games, the
universally renowned publishing label of
Take-Two Interactive Software, Inc., have struck
a groundbreaking agreement that brings “Grand
Theft Auto IV” to the Xbox 360 platform on day
one of its global release.
“Grand Theft Auto IV,” the next-generation
console debut of the genre-defining “Grand Theft
Auto” franchise, is expected to be in stores on
Oct. 16, 2007, in North America and Oct. 19,
2007, in Europe.
“Few franchises have had the profound impact on
our industry as ‘Grand Theft Auto,’” said Peter
Moore, corporate vice president of the
Interactive Entertainment Business in the
Entertainment and Devices Division at Microsoft.
“Gamers can’t wait to play “Grand Theft Auto IV”
in high definition on Xbox 360, and we couldn't
be more excited to have the title on our
platform from day one”
Separately, Microsoft and Rockstar Games are
proud to announce a strategic alliance to
provide exclusive episodic content for Xbox
Live®, giving the community ever-expanding
gameplay experiences that simply aren’t possible
on other consoles.
“Through Xbox Live, we have a unique opportunity
to reach out to our audience in new ways,” said
Sam Houser, executive producer and founder of
Rockstar Games. “This strategic alliance allows
us to craft experiences that fully leverage the
on-demand distribution power and sheer size of
Xbox Live.”
The agreement to distribute exclusive Rockstar
Games content via Xbox Live highlights the
publishing community’s growing desire to feed
gamers’ insatiable appetite for downloading new
high-definition experiences and playing online.
Since Xbox Live launched, fans have logged
nearly 1.8 billion hours playing online and have
downloaded more than 18 million pieces of
content in just the past six months.
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